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LinkUp Named Best Job Search Engine

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Press Release

LINKUP WINS ABOUT.COM’S 2011 READERS’ CHOICE AWARD FOR BEST JOB SEARCH ENGINE

NEW YORK, March 15, 2011 – LinkUp today announced that it has been selected as the About.com 2011 Readers’ Choice Award for best job search engine. Now in its fourth year, the About.com Readers’ Choice Awards honor the best products, features and services across more than a dozen categories, ranging from technology to hobbies to parenting and more, as selected by its readers.

“This year’s Readers’ Choice Awards program had a record number of nominations submitted across more than a dozen categories and featured hundreds of finalists,” said Margot Weiss, managing editor, About.com. “We are thankful to all our readers for their participation and congratulate LinkUp on their success.”

To view the LinkUp award and all award winners, please visit http://awards.about.com.

About LinkUp

LinkUp is the fastest growing job search engine on the web today. Completely unique to the industry, LinkUp only indexes those jobs that are found on corporate career websites. As a result, LinkUp offers both job seekers and employers a highly differentiated and compelling value proposition.

For job seekers, LinkUp delivers the largest search engine that contains only job listings sourced from company websites. By eliminating pay-to-post listings and jobs aggregated from other job boards, LinkUp’s search results are free of the job ‘pollution’ that afflicts other sites. There are no duplicate posts, no old jobs, and no work-at-home scams, phishing posts, or job scams. The site leverages leading search technology and directs job seekers, with a single click, to the specific job listing on the employer’s company website where they apply directly into that employer’s applicant tracking system (ATS).

For employers, LinkUp provides cost-effective, performance-based recruitment advertising solutions that are easy to set up, manage and integrate seamlessly with an employer’s existing recruiting strategies. Flexible pay-per-click campaigns and customizable paid search budgets allow companies to meet specific recruiting objectives with complete transparency. LinkUp is able to index every ATS in the market, and the search engine is automatically updated daily to reflect any changes to a company’s corporate career portal. Through LinkUp’s affiliate network, which consists primarily of radio and TV station websites throughout the U.S. as well as niche and career-oriented sites, employers can greatly expand the reach of their campaigns for additional candidate flow.

And finally, for both job seekers and employers, LinkUp offers a variety of sophisticated and popular social and mobile applications that allow both sides of the talent equation to effectively leverage important new media channels and platforms.

About The About Group

The About Group comprises the Web sites About.com, ConsumerSearch.com, and CalorieCount.com. About.com is a valuable resource for content that helps users solve the large and small needs of everyday life. ConsumerSearch.com analyzes expert and user-generated consumer product reviews and recommends the best products to purchase based on the findings. CalorieCount.com is an online resource that helps users solve the everyday challenges of losing weight and living a healthy lifestyle.

The About Group is part of The New York Times Company (NYSE: NYT), a leading media company with 2010 revenues of $2.4 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers and more than 50 Web sites, including NYTimes.com, Boston.com and About.com. The Company’s core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.


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